JORGE MARTINEZ
San Salvador
Summary
Seeking to leverage my expertise in marketing strategy and commercial management to contribute to business growth, enhance profitability, and strengthen customer retention.
Overview
2026
2026
years of professional experience
Work History
Outdoor Advertising Advisor
MEDIA
02.2025 - Current
- Scouted and evaluated potential advertising projects to identify strategic opportunities.
- Conducted in-depth customer needs assessments to design tailored OOH solutions.
- Developed long-lasting relationships with clients to ensure consistent retention and loyalty.
- Managed risk effectively by closely monitoring client portfolios and making timely adjustments.
AC & Refrigeration Advisor
ICE CORP
03.2024 - 02.2025
- Researched and identified potential business opportunities, strategic partners, and market trends to support growth objectives.
- Oversaw the end-to-end lead pipeline, from initial contact to qualification, ensuring timely follow-up and maximizing conversion rates.
- Implemented targeted strategies to convert prospects into loyal clients, strengthening long-term relationships.
Account Executive
PERGAMINOS
01.2018 - 01.2020
- Managed business-to-business (B2B) projects from planning to execution, ensuring deliverables aligned with client objectives and industry standards.
- Conducted in-depth assessments of customer needs, translating insights into tailored solutions that improved satisfaction and business outcomes.
- Supported the implementation and compliance of ISO 27001 information security standards, maintaining adherence to policies and risk management protocols.
Sales Manager
TACSA
01.2012 - 01.2017
- Directed and motivated internal and external sales teams, setting performance targets, providing training, and ensuring alignment with company objectives.
- Developed and executed tailored marketing strategies to capture market opportunities, strengthen brand positioning, and drive sales growth.
- Designed and implemented competitive pricing models based on market analysis, customer behavior, and profitability goals.
- Built and maintained strategic alliances with key stakeholders and organizations to expand market reach and enhance business opportunities.
Freight and Cargo Services
Self-employeed
2020 - 2023
- B2B.
- Co-Loading.
- Custom Procedures.
- Online Shopping.
Education
Bachelor´s in Marketing -
Universidad Dr. Andres Bello
Skills
- Client engagement
- Relationship building
- Sales strategy
- Customer service
- Teamwork and collaboration
Languages
Spanish
Bilingual or Proficient (C2)
English
Intermediate (B1)
Dutch
Elementary (A2)
Timeline
Outdoor Advertising Advisor
MEDIA
02.2025 - Current
AC & Refrigeration Advisor
ICE CORP
03.2024 - 02.2025
Account Executive
PERGAMINOS
01.2018 - 01.2020
Sales Manager
TACSA
01.2012 - 01.2017
Freight and Cargo Services
Self-employeed
2020 - 2023
Bachelor´s in Marketing -
Universidad Dr. Andres Bello
Guitar playing, drawing, and photography
In my free time I love to play guitar and taking landscape and sunsets photos.
Guitar Playing, Drawing and Photograpy.
In my free time I love to play guitar and taking landscape and sunsets photos.
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