SERGIO A. GONZALEZ
Antioch,CA
Summary
Experienced makeup artist with two decades in the industry, focused on organizing beauty events and fostering a loyal clientele in a competitive market.
Overview
24
24
years of professional experience
Work History
Business Manager, Sisley
Nordstroms
Valley Fair, USA
- Current
Makeup Artist - Chanel
Nordstrom
Walnut Creek, USA
01.2021 - 01.2024
Makeup Artist - Armani, YSL, Chanel
Saks Fifth Avenue
San Francisco, USA
01.2014 - 01.2019
Product Specialist - Makeup & Skin Care
Tom Ford
01.2011 - 01.2014
Sales Associate - Dior, Chanel
Neiman Marcus
San Francisco, USA
01.2002 - 01.2011
Makeup Artist - Estée Lauder
Macy's Union Square
San Francisco, USA
01.2001 - 01.2002
Education
High School Diploma -
High School Mission
05-2008
Skills
- Skilled in executing in-store events that engage customers and surpass sales targets
- Proficient in skincare assessment and sales strategies
- Strong ability to build relationships with customers and suppliers
- Excellent presentation and performance skills as a makeup artist
- Effective in problem-solving, decision-making, and project management
- Outstanding verbal and written communication skills
- Highly creative, artistic, and knowledgeable about products
- Quick-thinking with a sense of humor; ambitious, self-driven, and collaborative
- Client relationship building
- Sales strategy
- Natural beauty enhancement
- Age-appropriate makeup
- Problem-solving
- Client consultations
- Face analysis
- Multicultural makeup techniques
- Relationship building
- Special occasion makeup application
- Product recommendation
- Expert color matching
- Product promotion
- Cosmetics selection assistance
- Service promotion
- Social media promotion
- Customer consulting
- Customer service
- Sales and upselling
- Makeup application
- Professional networking
- Clear communication
- Sanitation practices
- Product knowledge
- Attention to detail
Accomplishments
- Key contributor in launching the Tom Ford full cosmetics line at the Union Square location
- Effectively transitioned long-term clients from prior roles to current offerings
- Consistently met and surpassed event attendance and annual sales objectives
- Attained the highest sales growth among colleagues
- Delivered exceptional customer service to all clients
- Developed and executed innovative strategies to meet sales targets
- Increased market share and revenue through strategic planning
- Enhanced market share in skincare and color by 22%
- Established strong, enduring relationships with clients to drive revenue
- Trained and mentored retail specialists and sales assistants
- Partnered with marketing teams to develop effective sales strategies
Professionalreferences
Available upon request.
Timeline
Makeup Artist - Chanel
Nordstrom
01.2021 - 01.2024
Makeup Artist - Armani, YSL, Chanel
Saks Fifth Avenue
01.2014 - 01.2019
Product Specialist - Makeup & Skin Care
Tom Ford
01.2011 - 01.2014
Sales Associate - Dior, Chanel
Neiman Marcus
01.2002 - 01.2011
Makeup Artist - Estée Lauder
Macy's Union Square
01.2001 - 01.2002
Business Manager, Sisley
Nordstroms
- Current
High School Diploma -
High School Mission
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